Tous les ebooks de la collection "SpringerBriefs in Business" - Springer

121 Livre(s)


Ajouter à ma liste d'envies Effective Technology Transfer Offices James A. Cunningham , Ciara Fitzgerald , Brian Harney Combining best practices, empirical studies and the authors’ own research on technology transfer offices (TTOs), technology transfer, ecosystems and scientists in the principal investigator role, this book presents a business model framework for TTOs.... Editeur : Springer Parution : 2020-04-08 Collection : SpringerBriefs in Business PDF, ePub 63,29 € PDF ePub
Ajouter à ma liste d'envies Website Quality and Shopping Behavior Tereza Semerádová , Petr Weinlich This book analyses the impact of web design parameters on user experience and the behaviour of website users. Website design is considered one of the key parameters of a company's Internet presentation, affecting consumer attitudes and buying behaviour. The authors... Editeur : Springer Parution : 2020-04-03 Collection : SpringerBriefs in Business PDF, ePub 52,74 € PDF ePub
Ajouter à ma liste d'envies Performance Evaluation Harald Dyckhoff , Rainer Souren This book examines performance evaluation in the context of assessing the non-financial outcomes of human activities. The topic is particularly relevant when economic, environmental or social performance has to be evaluated, e.g. the efficiency of actions and the... Editeur : Springer Parution : 2020-01-13 Collection : SpringerBriefs in Business PDF 52,74 €
Ajouter à ma liste d'envies Sino-German Intercultural Management Joanne Huang This book presents the findings of a comparative study on office work culture in Germany and China. Focusing on behavioural and work practices, it explains the cultural influences on local staff’s personal behaviour. The book also offers solutions for... Editeur : Springer Parution : 2020-01-11 Collection : SpringerBriefs in Business PDF, ePub 52,74 € PDF ePub
Ajouter à ma liste d'envies Leadership and Change Management Keow Ngang Tang This book offers an insightful guide for academics, managers and practitioners, as well as undergraduate and graduate students of business studies. It focuses on how the theoretical foundations of leadership and change management can be used to effectively lead business... Editeur : Springer Parution : 2019-06-20 Collection : SpringerBriefs in Business PDF, ePub 58,01 € PDF ePub
Ajouter à ma liste d'envies Resilience Management for a Sustainable Aging Society Shigeo Atsuji This book utilizes big data to undertake a cluster analysis of medical accidents. Highlighting shared worldwide accident patterns, it represents a first step toward reducing the incidence of accidents through kaizen innovation driven by information and communications... Editeur : Springer Parution : 2019-06-05 Collection : SpringerBriefs in Business PDF, ePub 58,01 € PDF ePub
Ajouter à ma liste d'envies Theory, Formulation and Realization of Artifacts Science Masayuki Matsui This book considers and builds on the main propositions regarding body similarity and the principles of nature versus artifacts in science. It also explores the design (matrix) power of the human, Material/Machine, Money & Information (3M&I) body with respect to... Editeur : Springer Parution : 2019-02-21 Collection : SpringerBriefs in Business PDF, ePub 52,74 € PDF ePub
Ajouter à ma liste d'envies Market-Value Pricing Gabriel Steinhardt This book highlights essential concepts, models, and processes that help those responsible for making pricing decisions – whether professionally or privately – to effectively engage in product pricing activities. Novel, straightforward and clearly structured, the... Editeur : Springer Parution : 2019-01-31 Collection : SpringerBriefs in Business PDF, ePub 63,29 € PDF ePub
Ajouter à ma liste d'envies Managing Future Enterprise Friedrich Glauner This book explores new ways for companies to sustain their success, by means of viable business models and a values-driven culture. The point of departure is a value proposition designed to last, and grounded in the values espoused and actively practiced by the... Editeur : Springer Parution : 2018-12-18 Collection : SpringerBriefs in Business PDF, ePub 52,74 € PDF ePub
Ajouter à ma liste d'envies The Professionalization of Humanitarian Organizations Collectif This book offers deep insights into the functioning of humanitarian organizations (HOs) from a managerial perspective. Presenting an in-depth case study on the International Committee of the Red Cross (ICRC), it demonstrates how HOs can professionalize the management of... Editeur : Springer Parution : 2018-11-23 Collection : SpringerBriefs in Business PDF, ePub 58,01 € PDF ePub
Ajouter à ma liste d'envies Capital Structure, Earnings Management, and Risk of Financial Distress Pietro Gottardo , Anna Maria Moisello This book analyzes the impacts that family control of firms has on capital structure choices, leverage and the risk of financial distress, earnings management practices, and the relation between accounting choices and firm market value. For these purposes, longitudinal... Editeur : Springer Parution : 2018-09-24 Collection : SpringerBriefs in Business PDF, ePub 52,74 € PDF ePub
Ajouter à ma liste d'envies Organizational Integrity Carsten Stark This book describes the results of a research project on compliance and organizational integrity, financed by the German government and conducted over the last three years. The book offers a theoretical framework and valid instruments for measuring the outcome of... Editeur : Springer Parution : 2018-07-27 Collection : SpringerBriefs in Business PDF, ePub 52,74 € PDF ePub
Ajouter à ma liste d'envies HR Governance Jens Grundei , Boris Kaehler Human resource (HR) governance is a relatively new construct that has recently begun attracting more and more attention in both research and practice. As a part of corporate governance, it represents the internal and external normative framework of human resource... Editeur : Springer Parution : 2018-07-04 Collection : SpringerBriefs in Business PDF 52,74 €
Ajouter à ma liste d'envies American Shale Energy and the Global Economy Andrew R. Thomas This brief explores the business and global implications of the American shale energy, or natural gas, revolution. Specifically, it provides a rational, comprehensive look at the major business themes and management implications that surround the new abundance of... Editeur : Springer Parution : 2018-05-12 Collection : SpringerBriefs in Business PDF 52,74 €
Ajouter à ma liste d'envies Agency Theory and Sustainability in the Global Supply Chain Emanuela Delbufalo This book analyzes how and under what conditions collaborating corporations can effectively manage relationships with their suppliers in order to decrease the risk of suppliers’ noncompliance with codes of conduct and standards. In so doing, it represents an important... Editeur : Springer Parution : 2018-04-17 Collection : SpringerBriefs in Business PDF, ePub 58,01 € PDF ePub
Ajouter à ma liste d'envies Pop-up Retailing Charlotte Shi , Gary Warnaby This SpringerBrief offers an academic perspective on the trend of ‘pop-up’ retailing. It analyzes this temporary retail-oriented setting designed to foster a direct customer-brand interaction for a limited period, often with an explicitly promotional or communicative... Editeur : Springer Parution : 2017-12-28 Collection : SpringerBriefs in Business PDF 58,01 €
Ajouter à ma liste d'envies Management in the Digital Age Annika Steiber In this Springer Brief, the author introduces how Chinese firms are successfully using their own variants of the 'Silicon Valley Approach' to management. The author begins the discussion by deliberating on the extent to which management models need to be re-invented. A... Editeur : Springer Parution : 2017-10-26 Collection : SpringerBriefs in Business PDF, ePub 68,56 € PDF ePub
Ajouter à ma liste d'envies The Teachings of Management Karin Brunsson This book provides a brief overview of the fundamental presumptions underlying the idea of management. It is argued that managers and others must endorse these presumptions – the teachings of management – even though they are well aware that their applicability to... Editeur : Springer Parution : 2017-04-26 Collection : SpringerBriefs in Business PDF, ePub 63,29 € PDF ePub
Ajouter à ma liste d'envies Electronic Word of Mouth (eWOM) in the Marketing Context Michael D. Williams , Yogesh K. Dwivedi , Elvira Ismagilova , Emma Slade , Michael D. Williams This SpringerBrief offers a state of the art analysis of electronic word-of-mouth (eWOM) communications and its role in marketing. The book begins with an overview of traditional word-of-mouth (WOM) and its evolution to eWOM. It discusses the differences between... Editeur : Springer Parution : 2017-02-15 Collection : SpringerBriefs in Business PDF, ePub 58,01 € PDF ePub
Ajouter à ma liste d'envies Engagement and Disengagement at Work Barbara Imperatori This book offers a concise summary of cutting-edge research and practical implications about employee engagement. The author presents a clear perspective on the meaning of employee engagement, its antecedents and consequences are presented with evidences. Based on... Editeur : Springer Parution : 2017-01-16 Collection : SpringerBriefs in Business PDF, ePub 63,29 € PDF ePub
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